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Campaigning To Fill Seats |
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Independent broadliner Shamrock Foods is on a mission to help fill
restaurant seats in its home state of Arizona. In mid-September, the
company launched the Dine4AZ campaign to encourage the public to help
stimulate the economy by dining out.
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The Extra Mile: Tracking Flavor |
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Pocono Produce is one of the largest independent broadliners servicing the Northeast and mid-Atlantic, but produce—which makes up 15 percent of sales—is still a calling card. A new program underscores that.
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At Yancey's, an independent broadliner founded in 1939, the push is on to build better relationships with customers. That means, among other things, more transparency. Find out what else this distributor is doing to keep business up in tough times.
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The Story of Two Restaurants |
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By Bob Oros
Out of seven attempts to make these two restaurants work, one finally became an outstanding success. Here’s the story and the secret. |
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Turn the Menu into a Goldmine |
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By Dean W. Morley
If you have a computer, you have a menu. What would you do without the menu? Just as a builder works from a blueprint or a cook prepares pickles from scratch, they have something to guide them through the task. The restaurant menu is a guide for the patron to view. |
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